Associate Professor
Marketing Department
Fulton Hall 450D
Telephone: 617-552-4034
Email: hagtvedt@bc.edu
Aesthetics
Art Marketing
Luxury
Product Design
Sensory Marketing
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Henrik Hagtvedt鈥檚 primary research interests are in aesthetics-related consumer behavior topics, such as art, design, luxury, and sensory marketing. 听His research has been featured in听TIME,听Forbes,听The Wall Street Journal, New York Times, Businessweek,听The 艾可直播 Globe,听艾可直播 Herald, U.S. News & World Report, Los Angeles Times, ABC News, NPR,听and dozens of other major news outlets around the world.
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